Loquis channel · Destination audio guide
Matera
From the pages of a guidebook to the streets of Matera. A collection of stories to step into the landscape of the Sassi and read the city through listening.
- Territory
- Matera
- Scope
- Tourist destinations · Travel publishers
Adding depth to discovery
Matera is a city that invites you to look, but also to pause and understand. The landscape of the Sassi, the streets and the relationship with the territory offer many starting points for a story that goes beyond the destination’s best-known image.
The project brings the language of the guidebook into dialogue with that of audio. The editorial goal is to accompany visitors with stories that are easy to follow even while walking, keeping the link between the content and the place it describes.
A guide to listen to on site
A dedicated channel brings the content together and makes the project recognisable. The selection of stories builds a reading of the city: places, memory and landscape each become an invitation to explore.
Each story has a clear title, an image and a geographical reference. You can choose a stop before setting off or find the content again when you are nearby.
- Editorial selection of places
- Adapting the story for listening
- Gathering the stories in a dedicated channel