Strategy and content
Context analysis, objectives, communication plan, storytelling and content marketing.
A plan that holds the project together.
Loquis Agency
One territory, one direction.
Tourism and territorial marketing projects that combine strategy, podcasts, digital tools and on-site experiences.
Where would you like to start?
An itinerary, a destination or a local network. We combine podcasts, visitor tools and communication in a project built around the needs of the territory.
A route to explore and listen to.
We connect places into a visitor experience, with stops, audio stories and wayfinding tools. A trail between villages or a cultural route can thus become a story to follow, on the ground and on Loquis.
What we can create
- Geolocated stops and podcasts along the route
- Maps, signage and QR codes to access the stories
- Web page and communication to launch the itinerary
A coherent story, before and during the visit.
We help destinations present their identity through podcasts, websites and communication. Stories of places, visit ideas and practical information work together: from the listening that sparks curiosity to the experience on site.
What we can create
- Editorial plan and podcasts dedicated to the destination
- Website and content that connect listening and experiences
- Coordinated campaigns, social media and media relations
People’s voices, a shared project.
We connect the people who bring the territory to life: artisans, producers, hospitality businesses and communities. Their voices become podcasts and shared content, alongside visits, encounters and initiatives that involve the local network.
What we can create
- Podcasts and interviews with people who live and work in these places
- Communication materials and tools for the network
- Visits, events and initiatives built with local operators
Every action, part of the same story.
From the identity of the territory to meeting people. Four areas of work to combine in a single plan.
Visitor tools
Tourist signage, routes, QR codes, websites and mobile apps serving the experience.
Access points, physical and digital.
Visibility and relations
Social media, digital marketing, campaigns and media relations to raise the profile of the territory.
Coordinated communication.
Local activation
Events, operator engagement and launch coordination on site.
A network that takes part in the project.
The plan defines the contact person, activities, partners and responsibilities. Media buying, printing, installation and event costs are agreed separately.
From goal to territory.
A shared process that brings continuity to decisions, delivery and the reading of results.
Objectives
We listen to the territory, the people and the needs of the project.
Plan
We define activities, responsibilities and tools along a shared path.
Production
We coordinate content, applications and launch across the territory.
Measure
We read the results against the objectives and identify next developments.
When the territory meets listening.
Agency coordinates the project. Factory handles the audio production. Loquis solutions connect the stories to places, when needed.
Loquis Agency
Let’s talk about your territory.
An itinerary to launch, a destination to tell, a network to connect. Let’s start from your objective.